- April 22nd, 2012
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Posts Tagged ‘intro’
This intro is from a massive project that I completed in late September. The project was for NPI’s continuing dental education webinar series – Dental Marketing Summit Series – hosted on Dentaltown. The project consisted of a little over 7 hours of greenscreen footage that I edited down into 7 hour long episodes. Each episode had it’s own custom intro and outro and a myriad of slides in between. All slides and intros were written by co-host Mark Dilatush and I provided the design & animation. This is the opener for the first episode.
This is a quick motion graphics intro that I made back in February for Professor Griff’s presentation at ETSU during Black History Month. No big frills just some Photoshop & After Effects. I’ll post a link to the whole presentation here when I finish uprezing the presentation (it was originally SD & HD).
Just got this opener together and approved for the College of Nursing to be used in their presentation to a national nursing conference on the plan of care regarding their Public Housing Clinic initiatives with the JCHC. Script, narration, and photography supplied by the ETSU College of Nursing with additional photography courtesy of University Photographer Charles Warden. Video footage filmed by Zion Madden of ETSU Digital Media Services. I was responsible for motion graphics, animation, and scoring with Photoshop, Illustrator, Premiere, After Effects, and SonicFire Pro. Nothing super special here, but I thought I’d share the results.
I finished this project a few weeks ago and thought I’d throw it up here. The concept was devised by David Currie, Director of Digital Media Services in the Office of eLearning, and was intended to help in promoting the University Seminar course at ETSU. David had the idea that, by providing clips from student essays about the course read by actual students from the class, students would become more interested in participating in ETSU 1000. All that being said, I must say that, in staring at a half hour or so of faceless hands typing on a keyboard, the ideas just weren’t coming of how to formulate this promo.
The funny thing with design is that you never know where or when inspiration will strike you. In talking with a friend of mine about a music video project he was working on, we watched a few examples he was referencing and one included a sequence of video with thicker than normal letterboxing, giving the video a super widescreen kind of look. Something about that sequence stuck with me and I began to experiment with my hands source footage. Another element crystallized when I was thinking about how I rarely ever use a close to or pure white background in my promos. A few days later, the Night of 1000 Hands was over and the ETSU 1000 Promo was a reality.
And now, credits. the aforementioned David Currie was the director of the project and Jason Jones, also of the Office of eLearning, produced the footage. The talent included various students from the ETSU 1000 course and I performed all post-production duties including design, editing, and graphics by way of Photoshop, Illustrator, Final Cut, Audition, and After Effects.
So the first entry is always the one that you rack your brain over. You know, the blank screen with the flashing cursor that just teases you to challenge its sheer nothingness. It’s not unlike the first time you sit down to hash out a plot or a story. You keep telling yourself that the best way to get started is to get something – anything – on that page, no matter the irrelevance. So you start typing . . . and then a few moments later you find yourself jabbing impulsively at the Backspace key to purge your conscience of the irrelevant and poorly worded verbal garbage that initially seemed so clever and relevant.
More staring at the blinking cursor followed by countless attempts to get that opening passage just right.
But, that’s just it - it’s not right. None of it is. No carefully crafted series of words, no cleverly concocted witty phrases, and no grand sweeping statements of intrinsic insight are flowing from either your mind or your fingers. So you walk away from the screen. Maybe you find something else to occupy your time. Maybe you even forget about that screen and that malevolent, mocking cursor. Better still, the frenetic tide of the endless, twisting mass of aborted narrative fades from memory. Satisfied with your present endeavor, you might again allow your mind to wander off to the ever-growing abundance of Things That Need To Be Done.
And, then, slowly you find yourself drawn back to that screen.
And it waits silently.
The menacing glare of the cursor flickers steadily in the face of your newfound confidence. You take a deep breath and mount your verbal offensive on the void that lies before you. The soft sound of the keyboard lulls you into a steady stream of perfectly anti-aliased typefaces as the text block begins to grow larger. Powerful imagery and profound thoughts power your narrative onwards, enveloping more and more of the negative space. Your pace quickens as you enter line after line of inspired prose until the perfect conclusion drifts through your fingers and you sit back to admire That Which You Have Created.
After straining yourself from patting yourself on the back you confidently scroll back to the beginning and begin to read and . . . find yourself jabbing dejectedly at the Backspace key again. The cursed cursor devours your magnum opus character by character until there is nothing left but the cold, unforgiving light of the blank screen.
Then you resolve yourself to tell the truth.
This is a blog about the storytelling process and my failures, struggles, and triumphs to give a voice to my ideas. I hope that you enjoy it.